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How has the wine industry in Asia changed in the past few years?
Asia is the future of wine with scores of emerging markets brimming with untapped wine drinkers. Countries like Thailand have lowered barrier to entry following a massive drop in taxes; Korea is voraciously consuming reds and Vietnam is turning to wine as their social drink of choice. The producers are increasingly taking note and I expect more ground activity in our region than ever before.
What are some of the main trends for the future in your opinion?
Southeast Asia is diverse, and every nation is on its own vinous journey. I can speak to Singapore where the market is mature and evolved. Following the rise of wine and champagne prices, two new trends are emerging. First, grower champagnes are finally getting the attention they deserve and then, Singapore’s “by the glass” list is expanding.
Unfortunately, rosé is still not a drink of choice, even though it suits the weather and cuisine so very well. Let’s hope this changes in the future.
What can you tell us specifically about the Asian craft spirits market?
A few years ago, I tasted Hapusa, an Indian gin with juniper berries foraged from the foothills of the Himalaya mountains. I was so impressed. Since then, I have tasted a number of spirits crafted with local botanicals and produce. Asian craft spirits start-ups follow sustainable practices and are creating much needed employment opportunities in developing economies like Cambodia and Vietnam. It’s a nascent industry, but a promising one.
You will participate in a panel discussion on craft spirits tomorrow. What can attendees expect from this session?
We chart the growth of independent spirit start-ups through inception, right distribution, attracting investment, and achieving stardom. Our panellists will share their expertise in these areas and success stories of the brands they work with. The session is open to anyone who enjoys discovering new spirits.
The Rise of Asian Craft Spirits
Room N-106-107-108
1:00p.m. - 2:00p.m.
